"Keep it clean" - that is the credo in the development of dermatological natural cosmetics by the Korean clean beauty brand KTW® Skincare. With a targeted selection of highly potent, natural ingredients, the effectiveness of which is thoroughly checked on a regular basis, the products from KTW® optimize the skin and give it a healthy and vital appearance. As a natural cosmetics label, KTW® Skincare does not use preservatives, artificial colors and fragrances, parabens or any type of active ingredient that could irritate the skin. What is particularly innovative is that KTW® Skincare significantly reduces the use of water in its products. Instead of the usual purified water, rice water, birch sap or precious flower waters are used. Water usually makes up 70% of a cosmetic product. However, since water has no nurturing effect on the skin, but will in future be regarded as a luxury good for mankind, KTW® Skincare aims to conserve this vital resource. With this sustainable action and the creation of the most effective active ingredient cosmetics, the brand wants to revolutionize the cosmetics market. Environmental awareness is also the top priority when it comes to packaging: All outer packaging is made of sugar cane, all containers are made of glass or recycled plastic.